From Instagram to Snapchat: How to Make  Money on Social Media Platforms

It has always been a surprise to read articles about the influencers who make money on social media, which is more than $100,000 monthly using TikTok, Instagram, and YouTube. 

This leads to the question “how do you make money on social media?” 

How is this possible when you can’t even earn a single buck with your social media handle regardless of having 10000+ followers on Instagram?

It is possible because there are social networking sites that pay money and make the dreams of earning online true. The users get paid for social media posts when sponsored or


The answer to how to make money on social media is that influencers earn a lot due to a high number of followers and engagement rate. 

In addition, they monetize their profile, which helps them in making more money.

Celebrities and influencers such as Dwayne “The Rock” Johnson, Kylie Jenner, Cristiano Ronaldo, Logan Paul, and many others earn approximately $1 million on every post. 

They have a huge follower base however, day-to-day social media marketers do not need to have so many followers for earning money

Micro-influencers can still get some money by collaborating with smaller brands and promoting their products or services.

Thus, as a social media user or influencer, you must find brands that are looking to selling their product.  

Just to surprise you, influencer marketing hit $13.8 billion in 2021 Influencer.

The craze of influencer marketing is rising because the targeted audience believes in the words of influencers more than the brand.

No wonder, businesses are combining their content marketing strategy with influencer marketing to get the best results for their campaign and hence it makes it easy to make money on social media.

But for now, let’s move on to how to make money on social media.


Image source Instagram

On Instagram, influencers mainly earn through sponsored posts. 

However, the success of your Instagram profile page depends on your account niche, monetization method, engagement rate, and so on.

You can decide the rate or negotiate with the brand. 

If you want to know how to make money on social media platforms such as Instagram, keep reading.

Instagram is one of the most profitable tools for marketers. 

More than 60% of Instagram users get to know about a product through Instagram ads or business pages. 

Also, it is considered the best platform to connect with the targeted audience

.If you are an Instagram influencer, the scope of earning money here is too broad. 

Brands pay higher on the fact that the higher the followers count, more the rate of sponsored posts.  

For instance, Kim Kardashian with more than 107 million Instagram followers is paid  $1,000 per post.

Therefore, the minimum number of followers one must have should be 5,000 and 308

sponsored posts. 

This way, you can charge the brands as per your packages. 

Sometimes, even influential brands are ready to pay $250,000 per post in case you have more than 1 million followers.

Brands would love to collaborate with you. You can use a social media calculator to

better understand the value of your posts. 

In an HBO documentary, it has been seen that manipulation can be used by people on Instagram for becoming popular. 

To make money on social media with your Instagram account, do the following:

  • Post content relevant to your niche and don’t mess up your feed. 
  • This makes your account look professional. 
  • Make your feed attractive.
  • Keep your engagement rate high by posting content that your audience loves. 
  • Additionally, follow a pattern using social media calendar.
  • Collaborate with other influencers for bringing exposure to your account
  • Become an affiliate marketer and sell products


With at least 1,000 YouTube subscribers and more than 24 million yearly views on your

video, it is possible to earn $100,000 per month or more than that. 

This has been estimated after using a social media calculator.

To know how to make money on social media platforms like YouTube, add yourself into the Partner Programmed lets you make money with the ads on the video.

Influencers having 1,000 subscribers are eligible for the program. 

Moreover, they have to achieve 4,000 public watch hours in the first 12 months.

After that, connecting to an AdSense account enable the playing of ads on your YouTube videos. 

On average, the YouTube calculator of Influencer Marketing Hub found out that

influences get $7.60 for every 1,000 views on videos. 

Out of those, 45% of revenue stays with Google.


While banned in India, the U.K., and some other nations, Tiktok is still operating in various countries. 

People are earning a lot by posting video content. 

Know how to make money on the social media platform TikTok below.

If you are a TikTok user, it is necessary to have at least 10,0000 TikTok social media

subscribers and a yearly view of 270 million

Then only can your profile make $100,000

It follows the same revenue and reward model as YouTube. 

TikTok offers a partnership program “TikTok Creator Fund” for reward users. 

Some other criteria to participate in this program are:

  • The minimum age to join this program is 18 days
  • You should have 100,000 followers and 100,000 video views in the past 30 days
  • Your TikTok social media account must meet the community guidelines and terms of service



Influencers wondering how to make money on social media are happy with the Spotlight feature by Snapchat. 

With more than 40 million users around the world, this social media networking site has emerged as the fastest-growing platform. 

However, you may be wondering how to make money on social media Snapchat with Spotlight, isn’t it? 

So here you go.

  • All you have to do is submit one-quality videos that attract other users. 
  • The best-performing snaps of 60 seconds provide you with some bucks. 
  • Although, this platform has started paying its users earning is a big challenge here. 
  • Snap decides the payment of your snap based on its proprietary formula
  • You will be informed by Team Snapchat via a chat message.

How to get out best from your Social Media?

You never know when a brand will come to you with an offer to promote a product. 

The probability of the people getting offers is highest having a big fan following.

Many of you might be thinking about fierce competition. 

Yes, it exists but don’t let it be an obstacle to your success. 

When you have chosen to dive into the world of influencer marketing, partner with the brands and search for those who need you.



For a Facebook user, learning how to make money on social media is straightforward but demands a huge effort. 

  • The users can earn using PPC (pay-per-click advertising) or selling affiliate products.
  • Running PPC ads


The major social media platforms are allowing users to earn $100,000 by only posting

the right content. 

It is not only making users loyal but also letting them earn passive income.

Those who are looking for a tool to measure social media growth and performance can use the SEMrush social media tool or Social Pilot tool. 

Click here to check out the Social pilot review. 

For more tips on how to make money on social media, keep visiting our blog. We shall keep bringing more content for helping you to earn money online.


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